TUSI services | Experience
Website, portal and app design
At TUSI, website and app design means building digital channels on user needs and brand strategy. The work runs from research and information architecture to user experience (UX), user interface (UI) and the development of portals, online stores and Android and iOS apps.
A satisfying experience comes before digital loyalty
More and more services, and more of the competition, are moving to digital channels, and how users think and feel decides whether they accept or reject what the organization offers. A beautiful website that doesn’t make the user’s task easier misses the opportunity.
At TUSI, design combines content, structure and visual form. Whether it is an online store, a corporate portal or a mobile app, the work starts with research into customer needs and ends with readable layouts and an engaging, interactive environment.
Users at the center
Every project starts with what users need and the words they search for.
The brand on every screen
The digital experience continues the brand people know offline.
Easy to use
Clear information architecture and easy access keep users coming back.
What we do
User needs research
Understanding users, their search terms and their priorities in the digital channel.
Information architecture
Content structure and easy paths to what users want.
User experience and interface
UX and UI design that speaks the brand’s visual language.
Corporate websites and portals
Design and development of websites, portals and corporate gateways.
Online stores
Design and development of online sales channels.
Android and iOS apps
App design and development built on the value proposition and the brand strategy.
“Answer engines don’t show pages; they build answers.”
When you need this
The current website is dated
The site no longer represents the organization, or users get lost in it.
Launching online sales
You need an online store or a new sales channel.
Building an app
A closer relationship with customers calls for a mobile channel.
After a rebrand
The new identity needs to appear in digital channels too.
How we work
Discovery
Understand the organization’s goals and its users’ needs.
Structure
Information architecture and wireframes.
Design
User interface design and feedback.
Build and evaluate
Development, testing and improvement based on user feedback.
Selected work
S&H Hypermarkets website and app
CRM requirements, an RFP and online sales design to build new channels to customers.
Parseh Institute
Redesigning an online sales channel for users with little time and complex choices.
NAAK
Website design and storytelling through industrial photography for a managed telecom services company.
Frequently asked questions
What is the difference between UX and UI design?
User experience (UX) is about the path and how easy something is to use; user interface (UI) is about its look and visual elements. Both must be designed together, around user needs.
Does TUSI handle development as well?
Yes. TUSI’s team includes web developers, and the design and development of web portals, online stores and mobile apps are part of our services. The technical details of each project are set out in the proposal.
Are apps designed for both platforms?
Yes, apps are designed and developed for Android and iOS, and the scope of each project is set during discovery.
How is a corporate website different from an ordinary site?
A corporate site is not just a shop window. It has to express the brand identity, give different audiences, such as customers, investors and job seekers, the answers they need, and be easy for the organization to grow and manage.
Why give digital design to a brand agency?
Because the website and app are among the brand’s most important touchpoints. When digital design happens alongside strategy and identity, the message and the experience stay consistent across every channel.
How are fees for a corporate website set?
Fees are set after the discovery meeting and confirmed in the proposal. They depend on the scope of work, the size of the organization, the number of deliverables and the timeline.
Related services
What experience do your digital channels create?
In an introductory meeting, we review your organization’s brand together and map out a recommended path.
